At NYSCC Suppliers’ Day 2021 McKinley introduced new products that impact beauty from the mask up. As we continue to press through the pandemic, mask-wearing has shifted the focus of beauty routines to the eyes and hair. Accordingly, consumers have demonstrated increased interest in fuller, longer lashes. Tri-Lash Pro is a multi-peptide blend that increases eyelash length by over 28% and delivers a fuller eyelash look. There is also an industry trend toward sustainable, environmentally conscious ingredients. Upcycled ingredients are one way to reduce waste and have a positive impact on the environment. Chromazone, an upcycled raw material made from pomegranate peels is a new ingredient designed to protect hair color. Chromazone reduces color bleeding by 25% and keeps hair looking vibrant.

McKinley also showcased these ingredients in its first live presentation from the show floor. See below to view a recorded version of the presentation.

 

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